Altesse Beauté Hairbrush Review: Is $320 Worth It?

As a Taurus, indulgent self-care is as important to my brain chemistry as my SSRIs. For me, there is no funk that can’t be undone by a lush bathrobe, a musky candle, and a face mask.

Although I have my self-care routine down to an art, I’ve always struggled taking care of my hair. I come from a line of curly redheads with thick hair. It’s the kind of dense strands that had to be tucked away in chunky braids when I was a kid. After years of trial and error–including Kertain treatments, shag cuts, heatless curl fails, and curtain bangs–I still hadn’t felt like I found the right hair treatments and products. But it turns out, I just didn’t have the right brush.

I first discovered the Altesse Beauté Hairbrush from a PR mailer and was exceptionally intrigued by the brand’s “100 stroke method,” which promises to reduce frizz, oiliness, and hair loss when strands are brushed 100 times with the signature boar bristle brush.

“Who has time to brush their hair 100 times a day?” my coworker asked as I gushed about my new brush. A princess does, of course!

I saw results from the Altesse’s Beauté Hairbrush immediately. It gives me more time between wash days since the brush evenly distributes my hair’s natural oils. My strands are touchably soft and silky, with blowout-level volume.

But I would be remiss if I didn’t mention my amazing hair comes at a hefty price. Made with premium materials like linseed oil, natural latex, and boar bristle, the Altesse Beauté Hairbrush comes in at a pricey $320.

I’m writing my review for Glamour’s You Need This column, but I can’t in good conscience tell you you actually need a $320 brush. That feels simply out of touch. But what I will tell you is: if you buy this $320 brush, you will never buy another brush again.

You read that right. Altesse is the world leader in quality when it comes to brushes. The sturdy brush handles are crafted from olive wood in France (can you imagine a chicer wood?) of which the shavings are given back to local farmers for use in their orchards. The sustainable practices don’t stop there, as your brush will arrive in a special carrying case made from recycled plastic.